KD's Sparkle

Technology is the scientific knowledge that is used for industry. It defines the process, methods and skills used to accomplish a goal of an organization and individuals. With the advancement of technology, we can see the development of the Nation.  Today's technology enables faster change and progress. IT professionals are constantly learning these technologies to upskill themselves.  CATEGORIES OF TECHNOLOGY: In technology, different kinds of categories were benefiting various sectors. These are the six categories  Construction Transportation Manufacturing Medical Energy power Bio and Agricultural  LIST OF TRENDING TECHNOLOGY: These are the top 10 trending technologies in 2021. Artificial Intelligence and Machine Learning Robotic Process Automation Quantum Computing Edge Computing Blockchain Virtual Reality And Augmented Reality 5G Technology Internet of Things Cyber Security Internet of Behavior 

YouTube marketing is used to promoting the business and products or services through company's official YouTube channels and YouTube Ads. It is a platform that allows marketers to develop unique content for their products and services and it is easy for views to share and consume. YouTube is the internet's second-largest platform. Creating content and ads will engage and attract viewers. It is one of the best platform to convert viewers into a customers. YouTube is one of the best entertainment platform and different from other social media. It has a huge number of audience right now no one is their without knowing YouTube. Since Small business and startup companies are busy with the YouTube marketing to reach their brands to the customers and targeted audience.  WHY YOUTUBE MARKETING IS IMPORTANT? YouTube marketing is important for small business and startup companies which will helps them to promote their brands and create a brand awareness among the a...

ARTICLE OBJECTIVES OF THE STUDY: To measure customer satisfaction and perception. To find out the factors influencing the customer's perception. To create awareness among the customers towards Instagram marketing. SCOPE OF THE STUDY: The study focuses on customer perception towards Instagram marketing. Customers' perceptions will build a great personality on the brand. The personality will create trust, confidence, and goodwill in your product or services.   There are some challenges faced by a customer on Instagram marketing in both positive and negative manner. Customers have to Find out the best quality and quantity product and service at a reasonable price and it must be user friendly. To find out the factors that influence the customer's perception of Instagram marketing are price, quality, quantity, consistency, reputation, and value. The study focuses on converting users into customers and customers into buyers. STATEMENT OF THE PROBLEM: In this d...

    Social media marketing is the process of connecting with your customers through social media platforms. It is the action of creating the content, videos, stories, and relevant activities to engage and market your product and services on various social media platforms.  Social media marketing is one of the digital marketing platforms which helps the marketers to market their product and services on the different social media platforms.  It is all about connecting with customers and helping them to understand the brand.        DIFFERENT SOCIAL MEDIA PLATFORMS Nowadays social media marketing become a quick trending platform to engage the customers and easy to target and retain the customers through these platforms. These are some of the popular platform used to develop the brands development and promotions.  Facebook Twitter Instagram Pinterest LinkedIn Snapchat        FACTORS INFLUENCING SOCIAL MEDIA MARKETIN...

Instagram is one of the social media networking services, Launched in 2010.  Nowadays, it became incredible for E-commerce marketing. It provides the best opportunity for social media marketers. At present days, Instagram users are more active than other social media users.  Around 100 million users in India. Compared to other E-marketing, Instagram is the most engaged social media platform which holds 25 million brands, and 2 million advertisers are using this platform to promote their products and services. Instagram marketing converting users into customers and customers into buyers. The perception of the customers plays a vital role in generating new customers and retaining the existing customer. Instagram marketing is one of the ways to change consumers' shopping behaviour. This focuses on reasons that attract the consumers, by posting attractive photos and videos will create a personality to your brand. Many companies are using to adver...

In recent years Social media marketing playing a vital role, In that their lots and lots of social marketing platforms are there like Facebook marketing, Instagram marketing, LinkedIn marketing, YouTube marketing and so on. In recent days Instagram marketing plays a major role like the coin has two phases that this medium marketing also contains lots of challenges like privacy and policy issues, targeting an audience, retaining customers, providing sufficient information's and generating and converting customer's into buyers. In social media, there are some major challenges the marketers facing during there is a major challenge what the marketers facing during their promoting the product and services. Providing sufficient product and price information, generating more followers and converting them into customers. Today's social media marketers facing lots of challenges some follow as Retaining customers Developing Attractive content Targeting an audience Getting...