SOCIAL MEDIA MARKETING

   

Social media marketing is the process of connecting with your customers through social media platforms. It is the action of creating the content, videos, stories, and relevant activities to engage and market your product and services on various social media platforms. Social media marketing is one of the digital marketing platforms which helps the marketers to market their product and services on the different social media platforms. It is all about connecting with customers and helping them to understand the brand. 

     DIFFERENT SOCIAL MEDIA PLATFORMS

Nowadays social media marketing become a quick trending platform to engage the customers and easy to target and retain the customers through these platforms. These are some of the popular platform used to develop the brands development and promotions. 

1. Facebook
2. Twitter
3. Instagram
4. Pinterest
5. LinkedIn
6. Snapchat 

     FACTORS INFLUENCING SOCIAL MEDIA MARKETING

       1. Creating content relevant to your product and services. 

• It is one way to observe the customer perceptions, create content is not an issue, the consequence is creating relevant content influences a crucial part in it.  
• Content should be worthy to find the perfect product factors, it will differentiate what you and your product or service are. 
• Each social media marketer provides determine their content according to their products and services. 

2. Attracting slogans and relevant hashtag will create a huge attraction from the customer. 

• The hashtag is a trending word, Hashtag has a lot of prospects to reach people.
• Slogans also have the power to shortly describe what you are and what you do. 
• These elements will extremely help the social media marketers to reach the customers.

3. Reposting will encourage the customer to buy a product because 70-80% of people will view the product before purchasing the product. 

• Engaging take advantage in social media marketing.
• Before buying the People's always used to review the products are service again and again, while reposting we can attain the customers' attentions. 

4. Creativity is more important, the post must be interesting, informative, satisfactory and clear. 

• Creating a content and the post will definitely attract the customers.
• The creative post and content will plays the major role in social media marketing.
• The interesting, attractive and Informative content will helps the customer to know more about your product and services.
• It will creates good impression on your brand.

5. Emotional post will also make your customers maintain their attention.

• Most of the Customers' will emotionally connect with the each product and service.
• while creating the emotional content and post we can easily attain the customers attention. but the main thing is the content should relate and relevant the product and service that you promoting.

6. Creating the sense of urgency that defines the limited time offers and a limited number of stocks.

• Most the brands follow these kind of strategy to attain the customer's attention.
• These kind of factors will rush the customers to be buy the product or service within the time limit.
• Time limit offers and limited number of stocks are one of the best factor that influence the social media customers quickly. 

7. To increase customer engagement, you have to offer them something in return it means giveaways or gifts.

• Nowadays it is one of the best way that all brands are applying on their products and services.
• After placing the order they providing some rewards to their to engage and retention.

8. Reposting real-time customer reviews will convince your customer and build trust in your product or services. 

• It is one most important and use factor that easily convince the customers.
• Nowadays it plays vital role on social media marketing which the customers' to know about the real time experience of product and service before buying it.
• It will creates both positive and negative impact on your products and service because customer who satisfied with your product will give their positive reviews will helps to trust and convince the customers incase your products and service is not satisfying the customers they will post the negative review which lower the trust on your brands.